To enhance the overall value of the offer, relevant pieces of information can be added such as color to distinguish between prices and a logo to show a special discount, budget price, or Retailer's own brand.
This information is made up of dynamic elements included in the spool file such as the item type which is associated with a specific color or logo to be called in the reference directory where all the data is stored. In practice, when remapping, one only needs to specify which image zone must be included to actually print it.
Similarly, you can set a conditional logic over the type of label created based on specific data included in the spool file. This way, different labels of different size each can be included in the same label plate with the layout varying according to specific values included in the spool file.
Processing retail shelf tags that way will help you save considerable amounts of time in sectors such as supermarket distribution, retail, and specialized stores. And, because customers can find their marks more easily, it also improves customer comfort and enhances the overall shopping experience.
With our design application MAPDRAW, you can easily draw the label overlay and then remap the file based on the example spool file by inserting variable text, bar codes, or even RFID tag encoding. Moreover, these tools are perfectly suited to most printers’ technical specificities.
This type of labels is typically used in supply chain activities such as parcel delivery, logistics and transport where information such as address, volume and weight is crucial.